Vamshi Kurapati
Founder
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Be a part of a comprehensive Digital Marketing bootcamp designed to transform you into a master in the competitive landscape
Explore the Digital Marketing Industry and its opportunities before you dive deeper
20+
Activity
Classroom
10
100+
17
Eager to navigate the ever-evolving digital landscape and stay ahead in their careers.
Double revenues by aligning with ever-changing trends for sustained relevance.
Aspiring to acquire new skills that drive positive change in the digital realm.
Aiming to actively transit their careers into the online world and explore new opportunities.
Ready to start a career in the digital domain and make a significant impact.
Desiring to target larger clients, enhance their skills, and boost their revenue streams.
Week 1 & 2
Understanding Marketing, Digital Marketing
Difference between traditional and digital marketing
Introduction of website planning
Understanding domain, hosting and themes
Process of WordPress installation and configuration
Understanding essential plugins and content planning
Process of WordPress customisation and design
Technical and security measures of the website
Launching and maintenance of the website
Understanding On-Page, Off-Page & Technical SEO
SEO Analysis, Reporting, Best Practices and Updates
Understanding Local SEO Optimization
Exploring SEO Tools and Resources
SEO Case Study and Practical Applications
3 Case Studies | 2 Assessments | 1 Group Learning Activity
Week 3 & 4
Identifying Target Audience and Understanding Lead Generation
Understanding different channels for Lead Generation
Content Marketing and Website Optimization for Lead Generation
Social Media, Email Marketing, SEO, Paid Ads for Lead Generation
Introduction of Email Marketing and the Platforms
Building and Managing Email Lists
Designing Effective Email Marketing Campaigns
Measurement, Troubleshooting and Optimization of Email Marketing Campaigns
Introduction to Google Ads with Ad Account Setup
Understanding keywords, keyword research and match types
Setup an ad campaign with targeting options and placement
Understanding ad performance, quality score, ad budgeting and big strategies
Google Display Network, Video Ads, YouTube Advertising
Google Shopping Campaigns - Setup product feeds and optimization
Conversion Tracking with ad reporting and analytics
3 Case Studies | 3 Assessments | 2 Group Learning Activities
Week 5 & 6
Fundamentals of Social Media Marketing & Strategy Development
Choosing the right Social Media Platforms and Content Creation
Community Building and Engagement with Emerging Trends
Social Media Advertising Basics, Analytics and Reporting
Influencer Marketing & Crisis Management
Developing a Content Marketing Strategy
Understanding Content Types and Formats
Content Creation, Planning and Optimization
Content Distribution, Promotion, Repurposing and Recycling
Introduction to Google Adsense and Blogging
Understanding Ad Types and Placement Strategies
Exploring Content Monetization Strategies
Understanding AdSense Policies and Compliance
Maximizing Revenue with Adsense
2 Case Studies | 3 Assessments | 3 Learning Activities
Week 7 & 8
Introduction to Affiliate Marketing
Building, Optimizing and Content Creation for Affiliate Marketing
Social Media and Email Marketing for Affiliates
Affiliate Link Strategies, Advance Techniques and Analyzing Metrics
Setting Up and Navigating Google Analytics 4
Events, Conversions, Reports and Dashboards in GA4
User-Centric Analysis and E-commerce Tracking in GA4
Cross-Platform and Cross-Domain Tracking
Setting up an E-commerce website with woocommerce
E-commerce marketing fundamentals
SEO, SMM, Content & Email Marketing for E-Commerce
Analytics and measurement with a Customer Retention Strategy
1 Case Study | 2 Assessments | 3 Learning Activities
Week 9 & 10
Fundamentals of Tags, Triggers, and Variables in GTM
Container and Workspace Management
Implementing Basic Tracking & Advanced Tracking with GTM
E-commerce Tracking, Cross-Domain Tracking and Subdomains
Custom JavaScript Variables and Macros
Google Tag Manager and Google Analytics Integration
Advanced Campaign Structuring in Google Ads
Advanced Ad Creation Techniques with Advanced Keyword Research
Dynamic Remarketing Strategies with Targeting Audiences and Custom Audiences
Google Display Network (GDN) Mastery & Google Shopping Campaigns
Conversion Tracking and Attribution Models with Advanced Analytics Integration
Advanced Facebook Marketing Strategies with Ad Targeting and Custom Audiences
Facebook Ad Creatives and Video Marketing with Advanced Analytics and Reporting
2 Case Studies | 2 Assessments | 1 Group Activity
Week 11 & 12
LinkedIn Marketing Strategies with LinkedIn Ad Targeting and Analytics
Video Marketing on LinkedIn and Cross-Platform Strategies
Advanced Video Marketing Strategies, Content Creation and Optimization
Technical SEO Mastery
Advanced On-Page SEO Techniques
Advanced Off-Page SEO Strategies
Local SEO Optimization
Technical SEO Audits and Troubleshooting
SEO for E-commerce Websites
Advanced Analytics Integration
Voice Search and Emerging SEO Trends
SEO Client Management and Reporting
Ethical SEO Practices and Legal Considerations
1 Case Study | 2 Assessments | 1 Learning Activities
Week 13 & 14
Foundation of E-commerce Marketing and Advanced Product Marketing Strategies
Influencer Marketing and Partnerships
Analytics and Data-Driven Decision Making
Advanced E-commerce Advertising Tactics
Introduction to Display Advertising Beyond Google Ads and Meta
Setting Up Campaigns on Alternative Platforms
Campaign Strategy, Planning, Creative Design and Optimization
Ad Formats and Placements on Alternative Platforms
Budgeting and Bidding Strategies with Tracking and Analytics on Selected Platforms
Introduction to Online Reputation Management
Monitoring Online Presence and Online Review Management
Creating and Managing Online Content
Responding to Online Criticism and Crisis Management
Online Branding and Personal Brand Management
3 Case Studies | 3 Assessments | 2 Learning Activities
Week 15 & 16
Introduction to Mobile Web Marketing and Website Optimization
Introduction to Content Management Systems (CMS) for Mobile App
Choosing a CMS and Setting Up the Development Environment
Mobile App Deployment, Distribution, Analytics and Optimization
Advanced Email Marketing Strategies, Design and Copywriting
Advanced Email Automation Techniques and Deliverability Optimization
Advanced Analytics, Reporting, Testing and Optimization
Compliance and Emerging Trends in Advanced Email Marketing
AI Tools Integration with Digital Marketing
Introduction to Freelancing and Building a Freelance Skillset
Creating a Freelance Portfolio
Exploring Online Freelance Platforms & Offline Freelance Opportunities
Pricing, Negotiation Skills, Time Management and Project Delivery
Building a Personal Brand as a Freelancer
2 Case Studies | 1 Assessment | 2 Group Learning Activities
Week 17
Mastering Sales Techniques
Professional Resume and Portfolio Development
In-Depth Case Study Analysis
Comprehensive Final Assessment
Engaging Learning Activities
Recognized Online Certifications & Closing Ceremony
Canva
Divi
Envato Elements
Google Ads
Google Analytics 4
Chat GPT
HubSpot
Meta
Semrush
WordPress
Google My Business
MailChimp
Portfolio Building
Multiple Instructors
Exclusive startup community
Diversified Cohort for Networking
9 Months of Placement assistance
Portfolio Building
Multiple Instructors
Exclusive startup community
Diversified Cohort for Networking
9 Months of Placement assistance
We support your post-bootcamp journey in the digital marketing industry with our placement assistance service. Our expertise aids in custom job matching, aligning your skills with the right positions. Below are a couple of more benefits that a student can avail:
Personalized Career Guidance
Helping you craft Effective Resumes
Sharpening Interview Skills
Vamshi Kurapati
Founder
Soumya Vijay Kandi
Certified Corporate trainer
Fahad Hasan
Content Marketing Mentor
Ananth Ram Gadepalli
Head of Sales, Ex-Bjyus & White hat
Gaining expertise in creating dynamic, user-friendly websites using cutting-edge design principles.
Acquiring hands-on experience in keyword research, on-page optimization, and link-building strategies.
Master the art of lead generation through targeted strategies, utilizing tools and convert potential customers.
Create strategies tailored to the unique needs of specific businesses, integrating a mix of channels to maximum impact.
Gain proficiency in planning, executing advertising campaigns across various platforms such as Google Ads, Meta Ads, and more.
Honing critical decision-making skills by analyzing data-driven insights and interpreting key performance indicators (KPIs).
EDMX is a quick session delivered to provide a candidate with complete information about the Bootcamp
Designed to evaluate a candidate's Arithmetic, Analytical and English skills
Qualified candidates will go through the Enrollment process. And Yeahh!! You are now HashPro-er
Step into the world of DMX, a program meticulously crafted for a sophisticated and experiential journey, blending in-depth case studies, specialized learning, and immersion in a dynamic startup environment.
The cohort has selected individuals who thrive to delve into the real challenges of building a career in Digital Marketing. Get trained with a class full of enthusiasts.
Upon batch start, the actual fun of learning begins. Grasp the robust curriculum designed to elevate yourself in the competitive digital world.
Learning is fun when you do it practically. We believe in doing what you learn. Activities are designed to make you practically apply your knowledge.
Once learnt, showcase your learning through well-designed assessments. Alongside the assessments work on projects - a physical proof of your learning.
Apply all the learnings of content creation as per psychology, strategy as per audience, and optimization as per results directly on the pages that you choose to build.
After gathering knowledge in digital marketing, gain insights about sales, communication skills, freelance planning and resume brilliance at the end of the Bootcamp.
100+ Days of Intensive Training
10 Rounds of Marketing Activities
17 Modules | 17 Assessment
9 Months of Placement Assistance
* The Course Fee is payable through Cash, UPI, Net Banking and Credit/ Debit Cards. With our Corporate Financial Partnerships, you can avail Education Loan on Easy EMI options.
The Bootcamp typically spans 17 weeks, providing an intensive learning experience.
Yes, the bootcamp is designed to cater to participants with varying levels of expertise, including beginners.
There are no strict prerequisites, but a basic understanding of the English language, creative and mathematical skills are beneficial.
As per the best interest of Students, we have carefully curated the Bootcamp in Online and Offline modes of learning. For the students opting for online, please note that minimum of 4 classes shall be conducted Offline.
Allocate approximately 12 hours weekly for self-study and project work to maximize learning.
Yes, missed classes are supplemented with recorded sessions and Q&A opportunities with instructors for thorough catch-up.
The bootcamp runs from Monday to Saturday, with classes typically scheduled from 9:00 AM to 12:00 PM, allowing for a comprehensive learning experience throughout the week.
Yes, we provide placement assistance upon completion. However, we don't guarantee placement as it depends on individual capabilities and interests.
Absolutely! Our bootcamp curriculum is designed to equip participants with the skills and knowledge needed for various career paths, whether you aim to secure a job, work as a freelancer, or start your own business in the field.
The Bootcamp Fee is payable through Cash, UPI, Net Banking and Credit/Debit Cards. With our Financial Partners, you can avail Education Loans and pay via EMI's
