What is AMP?
AMP stands for Accelerated Mobile Pages which is an open-source HTML framework. This helps mobile browsing experience by loading websites faster. AMP is also considered as one of the ranking factors for Mobile SEO and now even a part of website development.
Importance of AMP in seo
- As we discussed, AMP helps in increasing the speed of loading webpages.
- Websites with AMP are ranked in a better place on the Search Engine Results Page as it deals with better user-experience.
- AMP is highly used by publishing sites and websites with a lot of content because the webpages in these websites used to take a lot of time to load.
- So this is highly useful for specific sections of websites such as blogs, news, updates, and basically high engaging content webpages.
- If the content is engaging and webpages load fast then it might even decrease the bounce rate which will ultimately give a positive impact on the rankings of the website.
How to install AMP?
Installing or integrating your website with AMP has two different ways based on what kind of a website is your as in a WordPress Website or a Non-WordPress HTML website.
In WordPress, things get easy with plug-ins. We can simply install a plug-in called AMP by AMP Project Contributors. Integrating AMP to our whole website is simple by activating the plug-in.
There is another plug-in in WordPress called Rank Math. It is an SEO Plug-in which will automatically make our website AMP Ready.
AMP in WordPress website is simple in 5 minutes and no need for coding so anyone can do it. But it can be hard for a website, which isn’t a WordPress site. So, it will require coding manually for each and every webpage.
To make this easy there is a step by step guide by the official website of AMP which will help you guys in the creation of AMP web pages.
We recommend that if not the whole website at least the blog pages should have AMP to better user-experience and traffic.
So that was all about the importance and installation of AMP. If you still have any queries regarding it then do comment down below.